甘晨 - 北京师范大学 - 新闻传播学院

个人简介

教育经历 2019年12月至今北京师范大学新闻传播学院讲师 2019年11月香港中文大学新闻传播学院哲学博士 2013年6月中山大学传播与设计学院文学硕士 2009年6月南京大学新闻传播学院文学学士开设课程国际传播、定量研究方法与基础统计研究课题主持《女性赋权广告的商业效应与社会效应》，中央高校基本科研业务费专项基金资助，2020-2022

研究领域

数字营销广告创意与策划定量研究方法与统计

近期论文

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Gan, C. (2023). Race, beauty type, and femininity in fashion advertising. International Journal of Advertising, 42(4), 662-681. [SSCI 1区广告学顶刊] Gan, C*. & Chen, H. T. (2023). Sex, race, and femininity: Young Chinese female consumers’ responses to lingerie advertising. International Journal of Advertising. Online first. [SSCI 1区广告学顶刊] Chu, S. C., Chen, H. & Gan, C. (2020). Consumers’ engagement with corporate social responsibility (CSR) communication in social media: Evidence from China and the United States. Journal of Business Research, 110, 260-271. [SSCI] Gan, C., Lee, F. L. F., and Li, Y. (2017). Social media use, political affect, and participation among university students in China. Telematics and Informatics, 34, 936-947. [SSCI] Chen, H., Gan, C. & Sun, P. (2017). How does political satire influence political participation? Examining the role of counter-and proattitudinal exposure, anger, and personal issue importance. International Journal of Communication, 11, 3011-3029. [SSCI] Chen, H., Sun, P., & Gan, C. (2015). Far from reach but near at hand: The role of social media for cross-national mobilization. Computers in Human Behavior, 53, 443-451. [SSCI] 张志安、甘晨（2014）。作为社会史与新闻史双重叙事者的阐释社群：中国新闻业对孙志刚事件的集体记忆研究。《新闻与传播研究》，第1期，页55-77。[CSSCI]