张婵 - 浙江大学 - 传媒与国际文化学院

个人简介

张婵分别于2009年和2013年获得密歇根大学调查方法专业硕士和博士学位。在美留学期间获得多项美国政府、科研协会和高校授予的学术荣誉，发表多篇有关网络调查数据质量的著作。2014年回国以后，开始研究中国调查数据的质量以及探索提升数据质量的一些新方法。在统计学，舆论学，应用计算机与社会科学交叉领域发表多篇SSCI期刊文章，近五年被引用400余次（根据谷歌学术统计）。研究生课程：《影视研究方法论》本科生课程：《社会科学研究方法》目前主要科研课题：（1）从抽样方法，问卷设计等调查设计的角度，分析不同来源调查数据的差异原因（2）调查数据和社交媒体数据在测量公众情绪方面的比较研究科研奖励 Chan Zhang, Winner of Student Paper Competition (Survey Methods Track), Midwest Association for Public Opinion Research (MAPOR), 2012.11 Chan Zhang, Satisficing in Web Surveys: Implications for Data Quality and Strategies for It's Reduction, Census Dissertation Fellowship, United States Census Bureau, 2012.8

研究领域

新媒体使用的影响与测量调查数据质量不同来源数据比较

近期论文

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Zhang, C., Antoun, C., Yan, H. Y., & Conrad, F. G. (2019). Professional Respondents in Opt-in Online Panels: What Do We Really Know? Social Science Computer Review. https://doi.org/10.1177/0894439319845102 Zhang, C., Lepkowski, J. M., & He, L. (2018). Exploring the feasibility of mail surveys in urban China. Field Methods. Online First. https://doi.org/10.1177/1525822X18783951 Zhang, C., Lonn, S, & Teasley, S. D. (2017). Understanding the Impact of Lottery Incentives on Web Survey Participation and Response Quality: A Leverage-salience Theory Perspective. Field Methods, 29 (1), 42-60. Conrad, F.G., Tourangeau, R., Couper, M. P. Zhang, C. (2017). Reducing Speeding in Web Surveys by Providing Immediate Feedback. Survey Research Methods, 11 (1), 45-61. Conrad, F.G., Schober, M.F., Antoun C., Ehlen P., Fail S., Hupp A.L., Johnston, M., Vickers, L., Yan, H.Y., Zhang, C. (2017). Respondent Mode Choice in a Smartphone Survey. Public Opinion Quarterly, 81 (S1), 307-337. Keusch, F. & Zhang, C. (2017). A Review of Issues in Gamified Surveys. Social Science Computer Review, 35 (2), 147-166. Zhang, C., & Conrad, F.G. (2016). Intervening to Reduce Satisficing Behaviors in Web Surveys: Evidence from two experiments on how it works. Social Science Computer Review. Published online before print, doi: https://doi.org/10.1177/0894439316683923 Couper, M. P. & Zhang, C. (2016). Helping Respondents Provide Good Answers in Web Surveys. Survey Research Methods, 10 (1), 49-64. Antoun, C., Zhang, C., Conrad, F. G., & Schober, M. F. (2016). Comparisons of Online Recruitment Strategies for Convenience Samples: Craigslist, Google AdWords, Facebook and Amazon’s Mechanical Turk. Field Methods, 28 (3), 231-246. Schober M.F., Conrad F.G., Antoun C., Ehlen P., Fail S., Hupp A.L., Johnston, M., Vickers, L., Yan, H.Y., Zhang, C. (2015) Precision and Disclosure in Text and Voice Interviews on Smartphones. PLoS ONE 10(6): e0128337. doi:10.1371/journal.pone.0128337 Zhang, C., & Conrad, F.G. (2014) Investigation of Speeding in Web Surveys: Tendency to Answer Very Fast and Its Association with Straightlining. Survey Research Methods, 8 (2), 127-135. Couper, M. P., Tourangeau, R., Conrad, F. G., & Zhang, C. (2013) The Design of Grids in Web Surveys. Social Science Computer Review, 31 (3), 322-345.

学术兼职

同时担任多个国际学术期刊的审稿。