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个人简介

孔兰兰,山东沂水人,江苏大学管理学院副教授。2016年毕业于韩国国立济州大学,获得管理学博士学位。到目前为止,发表相关学术论文10余篇,主持中国博士后科学基金项目1项、江苏省高校哲学社科基金项目1项、江苏大学高级专业人才科研启动基金1项,参与国家自然科学基金项目1项、江苏省社会科学基金基地项目1项、韩国国家研究基金委项目2项、韩国省部级项目1项等。 主持或参与的科研项目: 1.主持中国博士后科学基金项目,2017M611743,跨文化服务接触中文化智力对顾客感知服务质量的影响,2017.05-2019.05,在研。 2.主持江苏省高校哲学社科研究基金项目,2017SJB1066,跨文化情境下服务质量提升机制及策略研究,2017.09-2019.12,在研。 3.主持江苏大学高级专业人才科研启动基金,2018JDG012,服务人员文化智力对顾客感知服务质量的影响机制研究:基于跨文化情境下的情绪调节视角,2018.09-2021.08,在研。 4.参与国家自然青年科学基金青年项目,71804062,药品集团采购组织的服务价值实现机理与提升策略研究,2019.01-2021.12,在研,排名第二。 5.参与江苏省社会科学基金基地项目:新时代下江苏省中小企业创新支持体系演化路径及政策研究,2017.1.1-2018.12.31,在研,排名第四。 6.参与韩国国家研究基金委项目, 2014-1255, 通过收集济州方言的语音资料研究语调并开发教育、观光、文化项目,已结题。 7.参与韩国国家研究基金委项目,2013-0838,济州紫薯蛋挞商品的质量提升及消费市场扩展方案,已结题。 8.参与济州旅游局项目,2014-0791,针对济州入境外国游客及游轮游客的调研,已结题。

研究领域

跨文化服务营销、内部营销

近期论文

查看导师最新文章 (温馨提示:请注意重名现象,建议点开原文通过作者单位确认)

(1) The Moderating Effects of Salesperson’s Cultural Intelligence in Intercultural Sales Encounters, Journal of Distribution Science, 2017, 15(2): 85-94. (First author) (2) The Mediating Effects of Multiple Self-leadership in the Links between Emotional Regulation Competence and Career Satisfaction, Journal of the Korean Data Analysis Society, 2017, 19(5): 2663-2679. (First author) (3) The Interaction Effects of Perceived Intrusiveness through Emotions in Using Emoticons: Focusing on the Advertising Communication Perspective, Journal of Internet Electronic Commerce Research, 2017, 17(6): 355-375. (First author) (4) The Mediating Effects of Basic Psychological Needs in the Links between Coaching Leadership and Contextual Performance, The Korean Leadership Quarterly, 2017, 8(2): 33-53. (Corresponding author) (5) Mediating Effects of Basic Psychological Needs in the links Empowering Leadership and Proactive Behaviors: focused upon Korean and Chinese Employees, Korean Human Resource Management Research, 2017, 24(4): 33-60. (Cooperation Author) (6) Multiple Mediating Effects of Work Engagement and Proactive behavior in the Links between Social Intelligence and Job Performance, Journal of Human Resource Management Research, 2016, 23(4): 55-80. (Cooperation Author) (7) Mediating Effects of Pleasure in the Relationship of Brand Experience and Brand Attachment, Journal of Consumption Culture Research, 2015, 18(2): 89-117. (First author) (8) The Relationship among Brand Experience, Pleasure, and WOM Intention toward South Korean and Chinese Users in Smartphone Brand, Journal of Internet Electronic Commerce Research, 2015, 15(3): 41-65. (First author) (9) The Effects of the Value of LOHAS on Trust, Satisfaction, and Repurchase Intention: Focusing on the Moderating Effects of Altruistic Disposition, Journal of Korea Society of Culture Industry Research, 2014, 14(3): 9-22. (First author) (10) The Relative Effects of Brand Origin and Country of Manufacture and Mediating Effects of Brand Attitude between Brand Origin, Country of Manufacture and Re-purchase Intention, Journal of Tourism & Industry Research, 2014, 33: 59-80. (First author)

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