当前位置: X-MOL首页全球导师 国内导师 › 易妍

个人简介

教育背景 哲学博士 香港城市大学 媒体与传播学系 文学硕士 北京大学 新闻与传播学院媒介经营管理专业 管理学学士 中山大学 政治与公共事务管理学院公共关系专业 工作经历 华东师范大学政治学系 副教授 2017.1-至今 华东师范大学政治学系 讲师 2013.7-2016.12 三星电子中国总部市场部 助理经理 2007.3-2009.6 荣誉与奖项 中国博士后科学基金面上一等资助,2014 华东师范大学本科教学贡献奖,2016 第三届上海市青年教师教学竞赛决赛非语言类外语组优胜奖,2018 华东师范大学能达奖教金获得者 华东师范大学三八红旗手,2019 华东师范大学本科教学成果奖,翻转课堂教学模式下社科大类平台课《政府公共关系》教学方法创新,排序第1,2019 华东师范大学学生心目中最优秀教师,2020

研究领域

政治传播、政府公关、政治符号学、公关社会学 对政治行动中以及国家-社会关系中象征性与文化性的方面,在不同的社会文化环境下所表现出来的不同特征感兴趣。从建构主义、政治符号学以及新制度主义的角度,一直寻求解决的问题是我们的社会经验都是如何被赋予秩序,以及在不同的社会结构下,行动的意义是怎样被建构和解释的。目前进行的研究包括中国政府公关行为的制度化,以及当代中国的符号性政治行动研究

近期论文

查看导师最新文章 (温馨提示:请注意重名现象,建议点开原文通过作者单位确认)

中文期刊论文 易妍:《新媒体时代的政治印象管理:对国外解释学派理论的回顾与反思》,《国外理论动态》,2019年第5期,第78-87页。CSSCI 易妍:《在《语言与人生》中攀上“抽象的阶梯”》,《新闻记者》,2016年10月,第14页。CSSCI 易妍:《对媒体外交的再思考,以财富全球论坛为例》,《新闻记者》,2013年9月。CSSCI 英文期刊论文 Yi, Y., & Wang, M. (2019). Political theory learning in the era of media convergence: A case of Core Socialist Values on Chinese central media's websites. ECNU Review, 7, 194-199. Yi, Y. (2016). Information Control and Political Impression Management: A Dramaturgical Analysis of the Chinese Premier’s Press Conference. International Journal of Communication, 10, 5473-5493. Yi, Y. (2016) The structural evolution of the Chinese Premier's Press Conference: a study in institutionalization, Asian Journal of Communication, 26:3, 223-239, DOI: 10.1080/01292986.2015.1130158. Yi, Y., & Chang, T.-K. (2012). Institutionalizing public relations in China: A sociological analysis of the Chinese Premier's Press Conference. Public Relations Review, 38(5), 711-722. (http://www.sciencedirect.com/science/article/pii/S0363811111002025) 学术交流与会议(部分) Yi, Y. (2019) Chinese leadership goes public: The changing logics and patterns from Mao Zedong to Xi Jinping. The 10th International History of Public Relations Conference. Bournemouth, England, June 26-28. Yi, Y. (2016). Symbolic mobilization: Making political discourse at the Chinese Premier’s Press Conference, 1993-2012. The annual conference of International Communication Association (Political Communication Division). Fukuoku, Japan, June 9-13. Yi, Y. (2016). “To the masses”: New political public relations strategies in the Xi Jinping era. The Eighth International Forum on Public Relations and Advertising. Wellington, New Zealand, January 26-28. Yi, Y. (2014). Information Control and Negotiations: Political Impression Management of the Chinese Premier’s Press Conference. The annual conference of Association for Education in Journalism and Mass Communication (AEJMC), Montreal, Canada, August 6-9. Yi, Y. (2013). Pseudo-events as news sources: The case of the Chinese Premier’s Press Conference, 1993-2012. The regional conference of International Communication Association. Shanghai, November 8-10. Yi, Y. (2013). The Structural Transformation of the Chinese Premier’s Press Conference: A study in institutionalization. The annual conference of International Communication Association (Political Communication Division). London, June 16-21. Yi, Y. (2012). Questioning Chinese Premier at Press Conferences: Exploring the Discrepant Roles of Foreign and Domestic Journalists. The annual conference of International Communication Association (Journalism Studies Division), Phoenix, Arizona, USA, May 24-28. Yi, Y. (2011). Power, Legitimacy and Institutionalizing PR: On the Case of the Chinese Premier Press Conference. The future of US-Chinese media communication and public diplomacy in a post-crisis world, Amherst, Massachusetts, USA, August 23-25. Yi, Y. (2011). State, diplomacy and mass media: Revisiting the conceptual models of media diplomacy in a globalizing world. The 3rd Postgraduate Symposium of the Chinese Journalism and Communication Consortium, Shanghai, November 16-18.

学术兼职

华东师范大学International Graduate Program in Politics (IGPP) 项目硕士负责人 华东师范大学政治传播与公共关系研究中心副主任 国际传播学学会(ICA)政治传播类(Political Communication Division)论文匿名评审人 Chinese Journal of Communication,Critical Discourse Studies, Journal of Chinese Political Science (SSCI期刊)论文匿名评审人

推荐链接
down
wechat
bug