个人简介

学历 2004. 09 - 2008. 06 华中科技大学 / 工商管理 / 博士学位 2001. 09 - 2004. 06 武汉理工大学 / 技术经济与管理 / 硕士学位 教学经验 2015. 07 - 至今 澳门科技大学 / 商学院 / 副教授 2008. 09 - 2015. 06 澳门科技大学 / 商学院 / 助理教授 2007. 09 - 2008. 09 澳门科技大学 / 商学院 / 讲师

研究领域

客户关系管理，忠诚计划，服务营销，营销调研，SPSS 和 AMOS，数据挖掘，博彩管理，战略管理

研究项目 2015 - 2016 Impacts of gambling, drinking and internet addiction on quality of life: A cross-sectional exploration (MUST faculty research grants，No. 0500，Principal investigator) 2014 - 2015 Gambling, drinking, internet addiction and quality of life: Evidence from Macao (MUST faculty research grants，No. 0408，Principal investigator) 2012 - 2013 澳门博彩业关系营销策略及其对客户忠诚的影响机制研究 (澳门基金会资助，编 号 0247，项目负责人) 2009 - 2011 博彩娱乐场顾客价值研究 (澳门基金会资助，编号 0110，项目负责人)

近期论文

查看导师最新文章 （温馨提示：请注意重名现象，建议点开原文通过作者单位确认）

期刊文章: 石永东, 邹文篪, 蒲小红, 澳门大学生生活质量的实证分析----以澳门科技大学为例, 澳门科技大 学学报, 第 12 卷, 第 2 期, 2018 年 12 月 30 日, 页码: 38-45. Wei Pan, Wulin Pan, Yongdong Shi, et al. China's inter-regional carbon emissions: An input-output analysis under considering national economic strategy. Journal of Cleaner Production, Volume 197, Part 1, October 2018, Pages: 794-803 (SCI; 2017 Impact Factor: 5.651). 石永东, 蒲小红, 大学生负性情绪与赌博认知偏差和赌博成瘾的关系， 中国心理卫生杂志 ，第 31 卷, 第 7 期, 2017 年 7 月 10 日, 页码: 563-567. Yuanyuan Pan, Yongdong Shi, A grey neural network model optimized by fruit fly optimization algorithm for short-term traffic forecasting, Engineering Letters, Volume 25, Issue 2, May 2017, PP: 198-204 (EI Compendex list). Jasmine M. Y. Loo, Yongdong Shi, Xiaohong Pu, Gambling, drinking and quality of life: Evidence from Macao and Australia, Journal of Gambling Studies, Volume 32, Issue 2, June 2016, Pages: 391-407 (SSCI; 2015 Impact Factor: 2.750; ERA 2010 A rated journal). 石永东, 蒲小红, 澳门大学生生活质量量表测评及信效度分析， 中国学校卫生 ，第 36 卷, 第 9 期, 2015 年 9 月 25 日, 页码: 1418-1420. 何伟, 石永东, 俞路平, 团购点评行为意愿影响因素的实证分析, 中国管理科学 , 第 22 卷, 2014年专辑, 2014 年 11 月 20 日, 页码: 16-22. Yongdong Shi, Catherine Prentice, Wei He, Linking service quality, customer satisfaction and loyalty in casinos, does membership matter?, International Journal of Hospitality Management, Volume 40, July 2014, Pages: 81-91 (SSCI; 2014 Impact Factor: 1.939; ERA 2010 A rated journal). Wu, S.H., Shi, Y.D., Fruit fly optimization algorithm for keywords frequency composite function of Macau’s gambling industry. International Journal of Applied Mathematics and Statistics, Volume 50, Issue 20, Dec 2013, PP: 94-100 (EI Compendex list). 路鹏程, 石永东, 记者职业与心理疾病----国外新闻记者职业性心理创伤研究的现状与展望. 新闻记者 , 第 7 期, 2013 年 7 月 5 日, 页码: 67-75. 石永东, 彭杨, 张琳, 影响大学生 GMC 比赛成绩的关键因素----个体差异的视角, 澳门科技大学学报 , 第 6 卷, 第 2 期, 2012 年 12 月 30 日, 页码: 82-91. 杨春方, 石永东, 旅游院校毕业生供需错位的实证解读. 教育评论 , 第2期, 2012年4月28日, 页码: 87-89. 会议论文: Yueyang Zhang, Yongdong Shi, and Ya Lan, The study of influencing factors of social support under social commerce to user’s behavior. The 2019 China Marketing International Conference (CMIC2019). In Guangzhou. Yingxin Lin, Yongdong Shi, and Jiong Liu, Study on the influence of opinion leaders on users’ purchase intention. The 2019 China Marketing International Conference (CMIC2019). In Guangzhou. Yongdong Shi, Yunlong Ma, and Jiong Liu. The impact of idols' traits on fans' customer relationship quality, The 2019 International Conference on Education, Management, Business and Accounting (EMBA2019). In Sanya. Xiaoyue Zhang, Yongdong Shi, and Ya Lan, The study on the influence of mobile game customization strategy and social interaction on the purchase intention of players. The 2018 China Marketing International Conference (CMIC2018). In Shanghai. Xin Cao, Yongdong Shi, and Ya Lan, Research on the influence mechanism of mobile game experience and community interaction on user satisfaction. The 2018 China Marketing International Conference (CMIC2018). In Shanghai. Yuanyuan Pan, Yongdong Shi, Short-term traffic forecasting based on grey neural network with particle swarm optimization. The World Congress on Engineering and Computer Science 2016 (WCECS 2016). In San Francisco, USA. Yongdong Shi, Effects of relationship investment on customer attitudinal and behavioral loyalty: Evidence from Macao. The 2014 China Marketing International Conference (CMIC2014). In Wuhan. Yongdong Shi, Sónia de Assunção, and Mary Mendoza, Relationship marketing tactics and customer loyalty: An exploratory research on Macao casinos. The Second Asia Pacific Conference on Gambling & Commercial Gaming Research (APCG2013). In Kaohsiung, Taiwan. Yongdong Shi, Chunfang Yang, and Wei He, The study on antecedents and influence factors of Macao residents’ acceptance intention of Sport Easy program. The 2013 International Conference on Engineering, Management Science and Innovation (ICEMSI 2013), In Macau. Yongdong Shi, Wei He, Loyalty program membership influences perceptions of service quality, customer satisfaction and loyalty: Evidence from Macao casinos. The First Asia Pacific Conference on Gambling & Commercial Gaming Research (APCG2012). In Macau. 研究项目 2015 - 2016 Impacts of gambling, drinking and internet addiction on quality of life: A cross-sectional exploration (MUST faculty research grants，No. 0500，Principal investigator) 2014 - 2015 Gambling, drinking, internet addiction and quality of life: Evidence from Macao (MUST faculty research grants，No. 0408，Principal investigator) 2012 - 2013 澳门博彩业关系营销策略及其对客户忠诚的影响机制研究 (澳门基金会资助，编 号 0247，项目负责人) 2009 - 2011 博彩娱乐场顾客价值研究 (澳门基金会资助，编号 0110，项目负责人)

学术兼职

理事，亚太博彩研究学会(APAGS) 会员， 中国管理研究国际学会(IACMR) 编委， 澳门学刊(MAJ) 评委， International Journal of Hospitality Management (SSCI), Journal of Business Research (SSCI), Journal of Gambling Studies (SSCI), the IACMR Conference 2012, the APCG2012 Conference, the CMIC2014 Conference, etc.