After the Dobbs decision ended federal abortion protection in the United States, experts raised concerns about digital data collected from people seeking abortions. U.S. technology corporations—Google, Apple, Microsoft, Meta, and Amazon—were conspicuously silent. Instead, GAMMA (Google, Apple, Microsoft, Meta, and Amazon) released statements and/or policies surrounding commitments to data privacy seemingly incongruous with surveillance-based business models. We examine GAMMA’s policies, statements, and associated news coverage post-Roe through commodity activism and politics of care. We reveal recurring discourses that cast technical privacy features as sufficiently protective alongside scrupulous data practices by users and that constrain the purview of company responsibility to full-time employees. A focus on responsible data management sidesteps critiques of data collection, framing GAMMA’s policy changes as corporate care but furthering commodification of individual privacy, reproducing the neoliberal subject, and upholding surveillance capitalism.

中文翻译：

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我的数据，我的选择？后罗伊时代的隐私、商品行动主义和大型科技公司的护理公司化


在多布斯决定结束美国联邦堕胎保护后，专家们对从寻求堕胎的人那里收集的数字数据表示担忧。美国科技公司——谷歌、苹果、微软、Meta 和亚马逊——显然保持沉默。相反，GAMMA（谷歌、苹果、微软、Meta 和亚马逊）发布了围绕数据隐私承诺的声明和/或政策，这似乎与基于监控的商业模式不一致。我们通过商品激进主义和关怀政治来研究 GAMMA 的政策、声明和后罗伊时代的相关新闻报道。我们揭示了一些反复出现的言论，这些言论将技术隐私功能与用户严格的数据实践一起视为充分的保护，并将公司的责任范围限制在全职员工身上。对负责任的数据管理的关注回避了对数据收集的批评，将 GAMMA 的政策变化视为企业关怀，但进一步促进了个人隐私的商品化，再现了新自由主义主题，并维护了监视资本主义。