Research on tourist citizenship behavior (TCB) has gained increasing attention. However, the influence of host-tourist interaction on TCB is yet to be thoroughly explored. Utilizing the social information processing theory, this study develops a dual-mediation model to examine the influence of sincere social interaction on TCB, considering the perspectives of “self” and “relationship”, and examining the moderating effect of self-construal. The study empirically tests the moderated dual-mediation model. The results indicate that sincere social interaction directly impacts on TCB. Psychological comfort and emotional closeness mediate the relationship between sincere social interaction and TCB. Tourists' self-construal moderates the impact of sincere social interaction on emotional closeness, and sincere social interaction indirectly influences TCB through emotional closeness. The results underscore the substantial impact of sincere social interaction in fostering TCB, offering a comprehensive theoretical insight into the precise mechanisms by which sincere social interaction shapes TCB.

中文翻译：

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真诚社会互动对旅游公民行为的影响——基于“自我”与“关系”的视角


对游客公民行为 （TCB） 的研究越来越受到关注。然而，东道主与游客互动对 TCB 的影响还有待彻底探索。利用社会信息处理理论，本研究开发了一种双重中介模型来检验真诚社会互动对 TCB 的影响，考虑“自我”和“关系”的视角，并考察自我建构的调节作用。该研究实证检验了有调节的双重中介模型。结果表明，真诚的社交互动直接影响 TCB。心理安慰和情感接近在真诚的社会互动与 TCB 之间的关系中起中介作用。游客的自我建构调节了真诚社交互动对情感亲密度的影响，真诚的社交互动通过情感亲密度间接影响 TCB。结果强调了真诚社会互动在培养 TCB 方面的重大影响，为真诚社会互动塑造 TCB 的确切机制提供了全面的理论见解。