Lean startup, effectuation, creation theory, and the theory-based view represent four different descriptive theories of how new ventures emerge and/or normative theories of how new ventures should be developed. We juxtapose the four approaches and describe their similarities and differences, which provides a foundation for considering complementarities among the approaches and constructing a future research agenda for additional reconciliation and contextualization regarding how successful new ventures are, or should be, developed under varying circumstances.

中文翻译：

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创建新企业的四种方法：盘点并前进


精益创业、实施、创造理论和基于理论的观点代表了关于新企业如何出现的四种不同的描述性理论和/或关于新企业应如何发展的规范性理论。我们将四种方法并列，并描述它们的异同，这为考虑这些方法之间的互补性和构建未来的研究议程提供了基础，以进一步协调和具体化新企业在不同情况下如何成功或应该如何发展。