Purpose

The study investigated the impact of perceived corporate social responsibility (CSR) on employees' turnover intention in professional team sports organizations, focusing on employee identification and co-production’s role in this context.

Design/methodology/approach

Data were collected from 225 employees in professional team sports organizations, with analysis conducted via partial least squares structural equation modeling (PLS-SEM).

Findings

The results indicated that perceived CSR negatively impacted turnover intention. Employee identification mediated the relationship between perceived CSR and turnover intention. Moreover, co-production moderated the relationship between perceived CSR and employee identification, affecting the mediating role of employee identification between perceived CSR and turnover intention.

Practical implications

Prioritizing CSR offers benefits beyond improving an organization’s public image. It also plays a crucial role in enhancing internal organizational dynamics. Specifically, it helps to increase employee identification with the company, reduce turnover intentions, and promote co-production. These outcomes, when combined, lead to the development of a stronger, more cohesive, and resilient organization.

Originality/value

This study provides empirical evidence of the influence of perceived CSR on employee identification and behavior within professional team sports organizations. It underscores the importance of enhancing employee identification to reduce turnover intention.

中文翻译：

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职业团队运动中企业社会责任感对员工离职倾向的影响：条件中介模型

 目的

该研究调查了专业团队体育组织中感知的企业社会责任（CSR）对员工离职意向的影响，重点关注员工认同和共同生产在此背景下的作用。

设计/方法论/途径

数据收集自专业团队运动组织的 225 名员工，并通过偏最小二乘结构方程模型 (PLS-SEM) 进行分析。

 发现

结果表明，感知的企业社会责任对离职意愿产生负面影响。员工认同介导了感知的企业社会责任与离职意向之间的关系。此外，共同生产调节了感知企业社会责任与员工认同之间的关系，影响了员工认同在感知企业社会责任与离职倾向之间的中介作用。

 实际意义

优先考虑企业社会责任不仅能提高组织的公众形象，还能带来其他好处。它还在增强内部组织动力方面发挥着至关重要的作用。具体来说，有助于增加员工对公司的认同感，减少离职意向，促进合产。这些成果结合起来，将导致发展出一个更强大、更有凝聚力、更有弹性的组织。

 原创性/价值

本研究提供了感知企业社会责任对专业团队体育组织中员工认同和行为影响的实证证据。它强调了增强员工认同感以减少离职倾向的重要性。