Research SummaryBuilding on business model research and the social entrepreneurship literature, we conceptually develop a set of business model choices for social ventures. These choices specify the scope of venture beneficiaries, the extent that customers and beneficiaries overlap, and how social meaning is attached to the venture's value proposition. Concurrent configurations of these choices give rise to four types of social business models: (1) Social Stimulators, (2) Social Providers, (3) Social Producers, and (4) Social Intermediaries. We illustrate this typology using data from seven social ventures and formulate propositions about the implications these business model choices have for a venture's value creation and value capture potential. We then discuss contributions to the literature on social ventures and social entrepreneurship, and the literature on business models.Managerial SummaryIn this article, we propose a framework outlining key business model choices for social ventures. These choices include the scope of target beneficiaries of the venture, the degree of overlap between customers and beneficiaries, and how the venture communicates its social mission through its value proposition. By combining these choices in different ways, we identify four distinct types of social business models which we call Social Stimulators, Social Providers, Social Producers, and Social Intermediaries. To bring this framework to life, we have examined data from seven real‐world social ventures, offering concrete examples to illustrate each type. For each of these four types of social business models, we have also formulated propositions about how the business model choices impact a venture's value creation and value capture potential.

中文翻译：

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在盈利的同时做好事：社会企业商业模式的类型学

研究摘要基于商业模式研究和社会创业文献，我们从概念上开发了一套社会企业的商业模式选择。这些选择指定了企业受益人的范围、客户和受益人重叠的程度，以及社会意义如何附加到企业的价值主张上。这些选择的并行配置产生了四种类型的社会商业模式：（1）社会刺激器，（2）社会提供者，（3）社会生产者，（4）社会中介。我们使用来自七个社会企业的数据来说明这种类型，并就这些商业模式选择对企业的价值创造和价值获取潜力的影响提出命题。然后，我们讨论对社会企业和社会创业文献以及商业模式文献的贡献。管理摘要在本文中，我们提出了一个框架，概述了社会企业的关键商业模式选择。这些选择包括企业目标受益人的范围、客户和受益人之间的重叠程度，以及企业如何通过其价值主张传达其社会使命。通过以不同方式组合这些选择，我们确定了四种不同类型的社会商业模式，我们称之为社会刺激器、社会提供者、社会生产者和社会中介。为了将这个框架付诸实践，我们研究了来自七个现实世界的社会企业的数据，并提供了具体的例子来说明每种类型。对于这四种类型的社会商业模式，我们还制定了关于商业模式选择如何影响企业的价值创造和价值捕获潜力的命题。