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Have courage and be kind: gender depictions, female empowerment, and modern audience ratings in film adaptations of Cinderella from 1914 to 2022
Journal of Communication ( IF 6.1 ) Pub Date : 2024-03-22 , DOI: 10.1093/joc/jqae013
Jane Shawcroft 1 , McKell A Jorgensen-Wells 2 , Sarah M Coyne 3 , Adam A Rogers 3 , Madeleine Meldrum 4
Affiliation  

Fairytales may represent a unique genre of media well-suited to depict feminine traits as valuable to characters of all genders by positioning traditionally feminine-coded traits as sources of strength and power to characters in fairytale plots. To examine this theoretical supposition, this study examines the association between indices of female empowerment (United States), modern audience ratings of films, and gendered depictions within 31 film adaptations of Cinderella produced over the span of 100 years. Results indicate Cinderella was consistently depicted as more feminine and the Prince more masculine, but both Cinderella and the Prince consistently displayed both masculine and feminine traits—providing mixed evidence of the renegotiation of gender in fairytales. Cinderella’s femininity was negatively related to indices of female empowerment, but positively related to modern audience ratings, suggesting possible tension between the production and consumption of gendered media in this context.

中文翻译:

勇敢并善良:1914 年至 2022 年灰姑娘改编电影中的性别描述、女性赋权和现代收视率

童话故事可能代表了一种独特的媒体类型,通过将传统的女性编码特征定位为童话情节中角色的力量和力量的来源,非常适合描绘对所有性别的角色都有价值的女性特征。为了检验这一理论假设,本研究考察了 100 年来制作的 31 部灰姑娘改编电影中女性赋权指数(美国)、现代电影收视率和性别描述之间的关联。结果表明,灰姑娘一直被描绘成更女性化,而王子更男性化,但灰姑娘和王子都始终表现出男性和女性特征——这为童话故事中性别的重新协商提供了混合证据。灰姑娘的女性气质与女性赋权指数呈负相关,但与现代收视率正相关,表明在这种背景下性别媒体的生产和消费之间可能存在紧张关系。
更新日期:2024-03-22
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