This paper aims to clarify the mechanism linking media coverage and advertising to electoral volatility. It is argued that the link is indirect rather than direct: Parties’ communication affects el...

中文翻译：

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媒体报道、广告和选举波动：政党能力的关键作用

本文旨在阐明媒体报道和广告与选举波动之间的联系机制。有人认为这种联系是间接的而不是直接的：各方的沟通影响着……