This paper attempts to disentangle the impact of overseas exhibition games, a strategic marketing tool frequently implemented by professional sports clubs in their endeavors to expand into foreign ...

中文翻译：

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海外表演赛对消费者兴趣的影响：以英超联赛为例

本文试图理清海外表演赛的影响，这是职业体育俱乐部在努力向海外扩张时经常采用的战略营销工具……