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Effects of contemporary technologies, such as blockchain and artificial intelligence (AI) in enhancing consumers’ trustworthiness of online reviews
Journal of Hospitality Marketing & Management ( IF 11.9 ) Pub Date : 2023-09-24 , DOI: 10.1080/19368623.2023.2258522
Rajesh Rajaguru 1
Affiliation  

The research note discusses the potential effects of contemporary technologies, such as blockchain and artificial intelligence (AI), in enhancing consumers’ trustworthiness of online reviews in the...

中文翻译:

区块链和人工智能 (AI) 等当代技术对增强消费者在线评论可信度的影响

该研究报告讨论了区块链和人工智能(AI)等当代技术在增强消费者对在线评论的可信度方面的潜在影响……
更新日期:2023-09-24
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