The mobilization of narratives is essential in integrating people and constructing identities that help in navigating complexity, uncertainty, and conflictuality. This paper explores how comparisons are used as a discursive tool to shape narratives and bring about changes in policy and society, using the High Speed Two megaproject in the UK as a case study. We examine the comparisons that promoters and protesters employ in an organizational setting. In particular, we explore how the narratives that result from these comparisons—on questions including the need for the megaproject, the benefits of the megaproject, alternatives to the megaproject, and issues of noise, sustainability, compensation, and branding—help their efforts to organize. The research highlights how comparisons serve as an important cue in discourse and how different forms of comparison can help to create narratives and shape policy outcomes.

中文翻译：

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比较作为一种话语工具：塑造英国的大型项目叙事

叙事的动员对于整合人们和构建有助于驾驭复杂性、不确定性和冲突性的身份至关重要。本文以英国的 High Speed Two 大型项目作为案例研究，探讨了如何将比较作为一种话语工具来塑造叙事并带来政策和社会的变化。我们检查了发起人和抗议者在组织环境中进行的比较。特别是，我们探讨了这些比较产生的叙述——关于大型项目的必要性、大型项目的好处、大型项目的替代方案以及噪音、可持续性、薪酬和品牌等问题——如何帮助他们努力组织。