How do international organizations change the discussion of human rights violations, and how does their message reach the broader public? I show that national media is a key conduit. I analyze media coverage from the Philippines to show that the content of media coverage of the “war on drugs” changed after a major decision by the International Criminal Court. The ICC increased the proportion of media coverage focusing on human rights by triggering contestation between pro- and anti-human-rights actors. Original survey experimental evidence shows that this coverage shift blunts the effect of ICC actions on support for the war on drugs. This highlights an indirect role for international organizations in shaping media coverage and helps explain why they have struggled to win public opinion battles. Though their actions amplify the voices of human rights supporters, media coverage concurrently amplifies the voices of their opponents, which can crowd out coverage that might otherwise have decreased support for problematic polices.

中文翻译：

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国际组织如何改变国家媒体对人权的报道

国际组织如何改变对侵犯人权行为的讨论，他们的信息如何传达给更广泛的公众？我表明国家媒体是一个重要的渠道。分析菲律宾的媒体报道可以看出，在国际刑事法院作出重大裁决后，媒体对“毒品战争”的报道内容发生了变化。国际刑事法院通过引发支持和反对人权行为者之间的争论，增加了媒体对人权的报道比例。原始调查实验证据表明，这种覆盖范围的转变削弱了国际刑事法院行动对支持毒品战争的影响。这凸显了国际组织在塑造媒体报道方面的间接作用，并有助于解释它们为何难以赢得舆论战。