颜迎晨 - 北京航空航天大学

个人简介

颜迎晨，北京航空航天大学经济管理学院副教授。主要从事线上平台运营管理、产品创新管理、运营管理与市场营销交叉研究领域的教学、科研与实践工作。先后主持国家自然科学基金、中国博士后科学基金等多项科研项目。已在European Journal of Operational Research、Omega-International Journal of Management Science、International Journal of Production Economics、International Journal of Production Research等SCI/SSCI期刊发表学术论文近20篇，含ABS 4级期刊论文5篇，SCI/SSCIQ1区期刊论文13篇。教育/工作经历 2021.12至今，副教授，管理科学与工程，北京航空航天大学 2019.12-2021.12，博士后，管理科学与工程，北京航空航天大学 2018.08-2019.10，访问学者，消费者科学，普渡大学 2014.09-2019.11，博士（直博），管理科学与工程，天津大学 2010.09-2014.06，本科，金融学，天津大学荣誉获奖第十二届湖北社会科学优秀成果奖三等奖，基于竞合博弈的企业生产外包策略、运营模式和风险管理（系列论文），2020 天津大学2020年优秀博士学位论文,竞合环境下电商平台运营模式选择与定价策略，2020 2019 POMS International Conference,Best Student Paper 2ndPrize，2019 天津大学优秀毕业生，2019 博士研究生国家奖学金，2017，2018

研究领域

主要从事线上平台运营管理、产品创新管理、运营管理与市场营销交叉研究领域的教学、科研与实践工作

近期论文

查看导师新发文章（温馨提示：请注意重名现象，建议点开原文通过作者单位确认）

Y Yan, Q Zhao, Z Qin, G Sun. Integration of Development and Advertising Strategies for Multi-Attribute Products under Competition,European Journal of Operational Research, 2022. (ABS4, SCI/SSCI Q1) Y Yan, Q Zhao, Z Qin, B Lev. Inter-competitor Outsourcing: On the Advantages of Profit and Product Launching Time.Transportation Research Part E: Logistics and Transportation Review, 2022. (ABS3, SCI/SSCI Q1) S Dong, Z Qin,Y Yan*. Effects of Online-to-Offline Spillovers on Pricing and Quality Strategies of Competing Firms,International Journal of Production Economics,244: 108376, 2022. (ABS3, SCI/SSCI Q1) P Chen, R Zhao,Y Yan, C Zhou. Promoting End-of-Season Product through Online Channel in an Uncertain Market,European Journal of Operational Research, 295(3): 935-948, 2021. (ABS4, SCI/SSCI Q1) J Wang,Y Yan*, H Du, R Zhao. The Optimal Sales Format for Green Products Considering Downstream Investment,International Journal of Production Research, 58(4): 1107-1126, 2020. (ABS3, SCI/SSCI Q1) P Chen, R Zhao,Y Yan, X Li. Promotional Pricing and Online Business Model Choice in the Presence of Retail Competition,Omega-International Journal of Management Science, 94: 102085, 2020. (ABS3, SCI/SSCI Q1) H Chen,Y Yan*, N Ma, J Liu. Effects of Risk Attitudes and Investment Spillover on Supplier Encroachment,Soft Computing, 24, 2395–2416, 2020. (SCI/SSCI Q2) H Chen, Y Hao,Y Yan. The Introduction Strategy of the Emerging Online Marketplace Considering Risk Attitude and Channel Power,International Journal of General Systems, 49(5): 470-496, 2020. (SCI/SSCI Q2) Y Yan, R Zhao, T Xing. Strategic Introduction of the Marketplace Channel under Dual Asymmetries in Demand Information and Sales Efficiency,European Journal of Operational Research, 273(3):968-982, 2019. (ABS4, SCI/SSCI Q1) Y Yan, R Zhao, Y Lan. Moving Sequence Preference in Coopetition Outsourcing Supply Chain: Consensus or Conflict,International Journal of Production Economics, 208(1): 221-240, 2019. (ABS3, SCI/SSCI Q1) H Chen,Y Yan*, Z Liu, T Xing. Effect of Risk Attitude on Outsourcing Leadership Preferences with Demand Uncertainty,Soft Computing, 22(16):5263-5278, 2018. (SCI/SSCI Q2) Y Yan, R Zhao, H Chen. Prisoner's Dilemma on Competing Retailers' Investment in Green Supply Chain Management,Journal of Cleaner Production, 184:65-81, 2018. (SCI Q1) Y Yan, R Zhao, Z Liu. Strategic Introduction of the Marketplace Channel under Spillovers from Online to Offline Sales,European Journal of Operational Research, 267(1):65-77, 2018. (ABS4, SCI/SSCI Q1) H Chen,Y Yan*, N Ma, L Yang. Coopetition Strategy and Pricing Timing in an Outsourcing Supply Chain with Uncertain Operation Risks,IEEE Transactions on Fuzzy Systems, 27(5): 979-993, 2018. (SCI/SSCI Q1) Y Yan, R Zhao, Y Lan. Asymmetric Retailers with Different Moving Sequences: Group Buying vs. Individual Purchasing,European Journal of Operational Research, 261(3):903-917, 2017. (ABS4, SCI/SSCI Q1)

学术兼职

担任Information Systems Research,European Journal of Operational Research, International Journal of Production Economics, International Journal of Production Research, Transportation Research Part E: Logistics and Transportation Review, Journal of Retailing and Consumer Services, IEEE Transactions on Fuzzy Systems, Computers & Industrial Engineering, International Transactions in Operational Research, Operational Research, Soft Computing,系统工程学报,控制与决策等期刊审稿人