In the dynamic field of destination management, maintaining a destination's competitiveness requires understanding the evolving preferences of tourists. However, current research often adopts a static approach, failing to capture the dynamic nature of tourist needs and the evolving competitiveness of a destination. To address this, we introduce a novel approach using user-generated content from various social media platforms over a six-year period to assess key attributes that influence destination competitiveness. The results indicate that attributes in deciding destination competitiveness are not fixed, with some remaining stable factors in competitiveness, while others fluctuate over time. Attributes that even alter their competitive standing could significantly impact overall destination competitiveness. This research contributes a dynamic model that allows destination managers to adapt strategies in real time, aligning with current market conditions and enhancing competitiveness in the tourism industry.

中文翻译：

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超越静态排名：衡量目的地竞争力的旅游体验驱动方法


在动态的目的地管理领域，保持目的地的竞争力需要了解游客不断变化的偏好。然而，目前的研究往往采用静态方法，未能捕捉到游客需求的动态本质和目的地不断变化的竞争力。为了解决这个问题，我们引入了一种新颖的方法，使用六年期间来自各种社交媒体平台的用户生成内容来评估影响目的地竞争力的关键属性。结果表明，决定目的地竞争力的属性并不是固定的，一些竞争力因素保持稳定，而另一些因素则随着时间的推移而波动。甚至改变其竞争地位的属性也可能会显着影响目的地的整体竞争力。这项研究提供了一个动态模型，使目的地管理者能够实时调整策略，适应当前的市场状况并提高旅游业的竞争力。